Routing Guide Acceptance Share measures the percentage of accepted loads at each tender position (1st, 2nd, 3rd, 4th, and 5th+) as freight progresses through a shipper’s routing guide. Updated Daily on a 7-day rolling Average
The dataset provides visibility into where freight is ultimately accepted within the tendering process, helping users understand carrier acceptance patterns and routing guide performance.
Shippers: Evaluate routing guide effectiveness and identify opportunities to improve first-tender acceptance.
Brokers: Understand tender acceptance patterns and identify opportunities to improve carrier coverage and routing guide performance.
Carriers: Gain insight into freight acceptance patterns and how capacity is secured throughout the routing guide.
Routing Guide Acceptance Share helps identify how far freight progresses through the routing guide before a carrier accepts it.
A higher share of freight accepted on the first tender indicates stronger initial carrier acceptance, while an increasing share of freight accepted on later tenders may signal tightening capacity, changing carrier behavior, or routing guide inefficiencies.
Monitoring these trends helps users evaluate routing guide effectiveness, identify shifts in carrier acceptance, and make more informed decisions around carrier selection and capacity planning.
How Routing Guide Premium, Acceptance Share and Contract Rate Change Direction Datasets Work Together
While each dataset measures a different aspect of freight procurement and pricing, combining them provides a broader view of transportation market conditions.
Together, these datasets help shippers, brokers, and carriers better understand carrier acceptance patterns, routing guide costs, and contract pricing trends to support more informed transportation decisions.